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Futurum Group Launches Futurum Equities Research and Appoints Shay Boloor as Chief Market Strategist to Lead New Division

AUSTIN, Texas--(BUSINESS WIRE)--Futurum Group, a leader in technology-focused market intelligence, advisory and research, today announced the launch of its latest offering and division, Futurum Equities Research. The new arm will be led by newly-appointed Chief Market Strategist Shay Boloor, effective immediately. In this role, Boloor will spearhead the production of Futurum Equities’ daily morning market notes, now distributed to over 7,000 recipients, on top of Futurum’s clientele and subscri...
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Business Wire to Host Webinar: “Maximizing the Impact of Global News Distribution”

SAN FRANCISCO--(BUSINESS WIRE)--Business Wire to host June 12 webinar on maximizing global news distribution with expert insights on strategy, media engagement, and measurement....
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Uscreen Appoints Allison Yazdian as CEO to Accelerate Expansion in the Booming Creator Economy

WASHINGTON--(BUSINESS WIRE)--Uscreen, a leading video monetization platform for creators and media brands, today announced the appointment of Allison Yazdian as Chief Executive Officer. Founder PJ Taei will transition to the role of Executive Chairman. Allison Yazdian brings significant leadership experience growing high-impact businesses, most recently as senior vice president of creator growth and success at LTK, a creator commerce platform. She was previously senior vice president and head o...
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Americans Are Ditching Fitness Influencers and Trusting Themselves (Report)

NEW YORK--(BUSINESS WIRE)--As Americans grow increasingly skeptical of the $100 billion fitness industry, a new study reveals 47% of active adults now trust their own body's signals over experts, influencers, and tracking technology when making fitness decisions. The findings are from “The End of Expert Rule,” a comprehensive study conducted by creative agency Mythology and insights partner Vytal World that uncovers a profound cultural shift in how people relate to exercise and wellness. “Peopl...
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Matter Precision Explodes Past PR Goals for Technology, Banking and Consumer Clients

BOSTON--(BUSINESS WIRE)--Matter's Precision delivers results for clients across tech, banking and consumer through nimble, forward-thinking PR and content programs....
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Gartner Survey Finds Digital Channels Account for 61.1% of Total Marketing Spend

DENVER--(BUSINESS WIRE)--Digital channels now account for 61.1% of total marketing spend, according to a survey by Gartner, Inc. This digital dominance is reshaping strategies across industries, with seven out of 10 sectors dedicating more than 60% of their budget to online channels. The annual Gartner 2025 CMO Spend Survey of 402 CMOs and other marketing leaders in North America, the United Kingdom and Europe between February and March 2025 found that paid online channels lead the digital mix,...
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Innovid’s Feature Beat: New Social Advertising Tools to Drive Performance & Streamline Execution

NEW YORK--(BUSINESS WIRE)--Innovid’s Feature Beat: New Social Advertising Tools to Drive Performance & Streamline Execution...
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Johnny Manziel and Bryce Hall to Headline ReBet Celebrity Live Dealer Night

HANOVER, N.H.--(BUSINESS WIRE)--Former Heisman Trophy Winner and Viral Influencer to Live Deal Blackjack and Spin the Roulette Wheel on the ReBet App & Website...
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Antenna Group Adds to Influencer Marketing Capabilities With Strategic Investment in AI-Powered Creator Platform No Logo

NEW YORK--(BUSINESS WIRE)--Antenna Group, a global marketing and communications agency, today announced its strategic investment for a minority ownership stake in AI-powered creator platform No Logo. With the integration of No Logo’s creator platform, Antenna Group will begin providing its clients in the climate, real estate and health sectors with a frictionless, efficient tool that enables brands to identify and partner with creators who are authentic advocates for their mission. Through No L...
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Mexico Social Commerce Market Intelligence Report 2025-2030: Personalization, AR, and Influencer Partnerships Key to Winning Mexico's Social Commerce Race - ResearchAndMarkets.com

DUBLIN--(BUSINESS WIRE)--The "Mexico Social Commerce Market Intelligence and Future Growth Dynamics Databook - 50+ KPIs on Social Commerce Trends by End-Use Sectors, Operational KPIs, Retail Product Dynamics, and Consumer Demographics - Q2 2025 Update" report has been added to ResearchAndMarkets.com's offering. The social commerce market in Mexico is expected to grow by 20.8% on annual basis to reach US$5.09 billion in 2025. The social commerce market in the country experienced robust growth du...