800.com Launches Advanced Call Tracking Platform That Is 50% More Cost-Efficient than Traditional Providers

NEW YORK--(BUSINESS WIRE)--800.com, a trusted leader in cloud-based business telephony, today announced the launch of its new call tracking platform, which is designed to empower businesses and agencies with actionable marketing insights at up to 50% lower cost than traditional providers.

Developed with a product-led mindset and shaped by real user feedback, 800.com’s call tracking technology enables companies to optimize campaign performance, cut marketing waste, and drive measurable revenue growth—all without the inflated pricing or complexity often found in legacy systems.

“For too long, businesses have been stuck with outdated, overpriced call tracking tools that don’t scale with their needs,” said Tom English, VP of Marketing at 800.com. “We’ve built a modern, intuitive platform that delivers the enterprise-grade insights companies need—at a fraction of the cost.”

Built for Performance-Driven Teams

800.com’s new call tracking system includes advanced tools built for marketing efficiency:

• Multi-Channel Attribution – Identify exactly which ads, channels, and campaigns generate inbound calls and conversions.
• Dynamic Number Insertion (DNI) – Automatically display different phone numbers by source or campaign to track ROI in real time.
• Detailed Call Reporting – Make faster, smarter decisions with transparent data on call volume, duration, outcome, and more.
• Native Integrations – Seamlessly connect with Google Ads, Meta, Slack, Microsoft Advertising, and Zapier to power automated workflows and reporting.

A Single, All-Inclusive Package with No Hidden Fees.

Unlike other platforms that charge extra for key features, 800.com includes everything in a single, streamlined package. These include call recording, GA4 event tracking, white label support, and dynamic routing. Plans start at $127 annually, with businesses saving up to 50% when switching from legacy providers.

A built-in Savings Calculator shows exactly how much companies can save by making the switch.

What Customers Are Saying

“What I absolutely love about 800.com is the call tracking feature – it’s hands-down one of the most powerful tools I’ve used to manage my marketing clients. I can easily set up tracking numbers for each campaign, see exactly where leads are coming from, and get detailed insights into call sources, durations, and outcomes. This has not only improved transparency with my clients but also allowed me to optimize ad spend with data-driven decisions.

Also, the cost savings are amazing. For everything it offers – from tracking to analytics to integrations – 800.com is a total steal compared to other platforms I’ve tried.

Lastly, I can’t rave enough about the customer support team. Every time I’ve needed help (which is rare), they’ve responded quickly, professionally, and with real solutions. And having all the integrations with CRM, email, and workflow tools has helped me streamline my operations immensely.”

—Dylan G., Rewired Tech

A Focus on Speed and Support

800.com’s call tracking platform gives brands and agencies the ability to make data-driven decisions, helping maximize return on every dollar invested and avoid spending on underperforming channels.

“Robust call tracking isn’t optional. It’s essential,” added English. “With our platform, teams can finally connect spend to outcomes with confidence.”

800.com continues to evolve its platform weekly with new features informed by customer feedback and agency partners. The company backs up this steady stream of innovations with robust support that lets customers focus on marketing and operations.

Get Started

For more information or to explore the new platform, visit 800.com/call-tracking.

About 800.com

800.com provides intuitive cloud-based voice and messaging solutions to help businesses connect with customers and drive measurable growth. Trusted by over 45,000 businesses, 800.com simplifies communication while offering powerful tools to help you scale.

Learn more at 800.com