--(EON: Enhanced Online News)--IRI:
“The Premiumization Wave: Using Data and Insights to Drive Change”
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WHO: |
Jeremy Gutsche, Author & CEO, Trend Hunter |
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Stuart Aitken, Group Vice President & CEO, Kroger & 84.51° |
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F. Paul Hetterich, EVP & President, Beer Division, Constellation Brands |
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Irwin Gotlieb, Former Global Chairman, GroupM, and Senior Advisor, WPP |
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WHAT: |
The 2018 IRI Growth Summit is an annual three-day conference specifically designed to help CPG manufacturers, retailers and media companies stay one step ahead of the market, the industry and the competition. | |||
| The event will feature industry leaders sharing personal insights during the large-audience general sessions, while smaller best practice sessions will take deeper dives into specific topic areas. Attendees will also have numerous networking opportunities as well as hands-on experience with the latest IRI solutions, technology and partners. | ||||
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WHY: |
The 2018 IRI Growth Summit will highlight best practices, thought leadership and new solutions for improved consumer and shopper intelligence, e-commerce, innovation, in-store execution, marketing spend ROI, media targeting and measurement, and retailer/manufacturer collaboration. | |||
| The final day of the 2018 IRI Growth Summit will feature the following general session speakers: | ||||
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Jeremy Gutsche |
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| Author & CEO, Trend Hunter | ||||
| “Disrupt or Be Disrupted” | ||||
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Stuart Aitken |
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| Group Vice President & CEO, Kroger & 84.51° | ||||
| “84.51°, Kroger and Personalization: Staying One Step Ahead” | ||||
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F. Paul Hetterich |
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| EVP & President, Beer Division, Constellation Brands | ||||
| “The Premiumization Wave: Using Data and Insights to Drive Change” | ||||
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Irwin Gotlieb |
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| Former Global Chairman, GroupM, and Senior Advisor, WPP | ||||
| “A Conversation with Irwin Gotlieb” | ||||
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WHEN: |
Wednesday, April 18, 9 a.m.–12:30 p.m. PT | |||
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WHERE: |
2018 IRI Growth Summit |
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| Wynn Las Vegas | ||||
| 3131 Las Vegas Blvd. South | ||||
| Las Vegas, NV 89109 | ||||
About IRI
IRI is a leading provider of big data, predictive analytics and forward-looking insights that help CPG, OTC health care organizations, retailers, financial services and media companies grow their businesses. A confluence of major external events — a change in consumer buying habits, big data coming into its own, advanced analytics and personalized consumer activation — is leading to a seismic shift in drivers of success in all industries. With the largest repository of purchase, media, social, causal and loyalty data, all integrated on an on-demand, cloud-based technology platform, IRI is empowering the personalization revolution, helping to guide its more than 5,000 clients around the world in their quests to remain relentlessly relevant, capture market share, connect with consumers, collaborate with key constituents and deliver market-leading growth. For more information, visit www.iriworldwide.com.
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