Citibank Ranks No. 1 in Customer Satisfaction for Second-Straight Year in ACSI Report

“Citibank Remains the Highest-Scoring National Bank”- ACSI

NEW YORK--()--For the second year in a row, Citibank ranked No. 1 for customer satisfaction compared to national banks in a report released this week by the American Customer Satisfaction Index, or ACSI.

“We’re thrilled to top the ACSI ranking for customer satisfaction again this year and I’d like to thank our customers for their continued loyalty”

The ACSI report also ranked Citibank No. 1 among national banks for customer loyalty, customer retention, website satisfaction, call center satisfaction, ease of adding/changing accounts, competitiveness of rates, and speed of transactions in branches. Citibank shared a No. 1 ranking for ease of understanding information about accounts and courtesy of staff.

“We’re thrilled to top the ACSI ranking for customer satisfaction again this year and I’d like to thank our customers for their continued loyalty,” said Will Howle, President of Citi U.S. Retail Banking. “This No. 1 ranking speaks to our unwavering commitment to our customers - from the moment they walk into a branch, login online, or engage with us digitally on their smartphones.”

During the past year, Citibank has implemented a number of product, network and mobile enhancements to better serve its customers, including:

  • Quick Lock for debit, which allows customers who misplace their cards to temporarily halt new card purchases, ATM withdrawals and ATM transfers without impacting other transactions, such as recurring payments.
  • Enabling customers to make P2P payments using Citi with Zelle®.
  • Access to an expanded surcharge-free ATM network with more than 60,000 ATMs, more than any other bank, including retail locations such as CVS, Costco, Target, Duane Reade, Rite Aid and most Walgreens.
  • New functionality for the Citi Mobile App® for iPhone® that combines banking, wealth management and money movement capabilities and offers a suite of cutting-edge servicing and authentication features.
  • The launch of an enhanced Citigold® experience that offers clients a personalized, tailored level of service, exclusive benefits, and the world-class investment capabilities of Citi Personal Wealth Management.
  • The introduction of Citi Priority, a new value proposition that includes on-demand financial guidance, digital tools and an enhanced level of benefits.

About ASCI

The 2017 American Customer Satisfaction Index (ACSI®) Finance and Insurance report covers banks, credit unions, health insurance, property and casualty insurance, life insurance and internet investment services.

About Citi

Citi, the leading global bank, has approximately 200 million customer accounts and does business in more than 160 countries and jurisdictions. Citi provides consumers, corporations, governments and institutions with a broad range of financial products and services, including consumer banking and credit, corporate and investment banking, securities brokerage, transaction services, and wealth management.

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Citi Public Affairs
Drew Benson, 212-559-0475

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