ONE20 Truckers Are Delivering Big Game Excitement to Minneapolis

Minnesota technology startup is sending two drivers to the game on February 4, 2018 and challenging transportation partners to do likewise

MINNEAPOLIS--()--In addition to the 150,000 visitors expected to descend on Minneapolis in February, thousands of truck drivers will be delivering tens of thousands of tons of freight for the festivities. Unfortunately, few drivers get to experience the excitement of the big game for themselves.

“This is a challenge to the entire industry”

That’s why Minneapolis-based ONE20 – the nation’s largest free membership network of professional truck drivers – is celebrating and rewarding the truckers who make the big game happen, while challenging the entire trucking industry to do the same. As the Twin Cities prepare to host the preeminent sports and entertainment event of 2018, the company wants to make sure American truckers are part of the action. ONE20 will be inviting two drivers to the big game and giving dozens more access to the star-studded events.

As part of its ongoing efforts to champion the American truck driver and bring awareness to the trials of life on the road, ONE20 has also announced that it is the official trucking partner to On Location Experiences (OLE) and Nomadic Entertainment’s Club NOMADIC at Mystic Lake Casino Hotel, a 64,000-square-foot multi-level nightlife venue that debuted in Houston earlier this year. ONE20 is planning to leverage this partnership as a platform for giving drivers a prominent place in the big game festivities. ONE20 and its trucking partners have already begun hauling more than 65 truckloads of equipment, staging and materials from Houston to Minneapolis; drivers began delivering Club NOMADIC the week of Nov. 6.

“The American trucker is the unsung hero of every major event in the United States, and this partnership will help show the world how much work goes into producing the events that surround a championship game,” said ONE20 founder and CEO Christian Schenk. “These events simply wouldn’t happen without the thousands of drivers who deliver the entire experience to fans. We are solidifying our commitment to improving life on the road for drivers by ensuring that they can enjoy the fruits of their labor, and we urge all transportation and logistics providers to do the same.”

ONE20 will have a highly visible presence at Club NOMADIC and will be hosting an exclusive event for drivers prior to the big game. In addition, ONE20 is documenting the journey from Houston to Minneapolis in a documentary film series, sharing drivers’ perspectives on their role in bringing the game to a global audience of millions. As part of its mission to celebrate the hard work and sacrifices drivers make, ONE20 will be highlighting the stories of the individual drivers who helped bring Club NOMADIC to Minneapolis and how they keep America moving every day.

“There’s a tremendous amount of logistical work that goes into constructing a 64,000-square-foot entertainment complex from the ground up including gear and rigging, construction materials, food and beverage deliveries, merchandise and outbound shipments after the game,” said Jack Murphy, president, Nomadic Entertainment Group and the visionary behind Club NOMADIC. “Delivery of each of these elements are time-sensitive and critical to success. We’re thrilled to partner with ONE20, not only through the valuable trucking service they provide, but in their desire to tell the stories of the professional truck drivers who work so hard to bring the ancillary elements to the host city to entertain the droves of fans that descend on the big game.”

According to Fleet Owner magazine, the 2016 championship game in San Francisco required more than 300 truck deliveries per day in just the six days leading up to the event. There are thousands of drivers working tirelessly to ensure a successful event. That’s why ONE20 is also calling on its transportation partners – and any trucking company working to deliver the excitement of the big game to Minneapolis – to recognize the contributions drivers make to major events by extending invites to them so they can see first-hand the event they helped make happen.

“This is a challenge to the entire industry,” Schenk said. “If you’re a true champion and advocate for drivers, then thank them for their service with the ultimate prize. It’s a small price to pay for the work they’ve put in to ensure the big game is a success.”

About ONE20
ONE20 is the first free membership community built exclusively for professional truck drivers, with the sole purpose of making life on the road more convenient, enjoyable and cost-effective. Members join ONE20 to connect with other drivers, plan truck-specific routes and save with deals along the way. The My ONE20 app is free and available on Android and iOS devices. Visit one20.com/biggame/ or facebook.com/ONE20BigGame/ to learn more.

About On Location Experiences
On Location Experiences is a premium experiential hospitality business owned by RedBird Capital Partners, Bruin Sports Capital, 32 Equity (the entity that oversees the NFL's private equity efforts) and Jon Bon Jovi. On Location Experiences specializes in custom domestic and international event and hospitality experiences in the worlds of sports and entertainment. On Location is the official hospitality provider of the NFL, providing proprietary fan access to marquee NFL events, including the Super Bowl, Pro Bowl, NFL Draft, and International Series Games in London. On Location is expanding its offerings through new partnerships, including a joint venture with Ricky Kirshner, one of the entertainment industry's preeminent event producers, as well as the acquisitions of Anthony Travel, the nation's largest provider of collegiate sports travel management services, Runaway Tours, the VIP hospitality business for premier music acts that was founded by Jon Bon Jovi, Kreate, a full service live creative concept and production firm with a focus on the customer experience, and Jack Murphy's Nomadic Entertainment to create exclusive music and high-end nightclub experiences, leading up to major sporting events. For more information about On Location Experiences, please visit www.NFLOnLocation.com.

About Nomadic Entertainment Group
With brands and consumers demanding more personalized and premium experiences at marquee events, Nomadic Entertainment Group was formed to deliver live entertainment and high-end hospitality at the world’s largest sports and entertainment occasions. The company’s vision comes from Jack Murphy, who for nearly three decades has produced and executed the biggest and most lasting premium entertainment extravaganzas including last year’s mega-successful Club NOMADIC in Houston.

Contacts

For ONE20
David Hlavac, 612-803-3350
Belletrist Communications
david@belletristcommunications.com

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