SARASOTA, Fla.--(EON: Enhanced Online News)--New, game-changing technology is poised to revolutionize the way mobile gaming apps are created and marketed, and OBJ Enterprises (OTCBB: OBJE) plans to capitalize on the trend.
“This technology transition could result in the most sophisticated, targeted messaging and marketing campaigns in human history.”
Thanks to the rise of social networks and micro-blogging sites such as Twitter (NYSE: TWTR), Facebook (NASDAQ: FB), Instagram and more, a huge data stream is now being generated all over the world that’s filled with consumers’ reactions to events, products and entertainment. By capturing and analyzing the sentiments expressed in these online messages, technology companies like OBJE can learn and share valuable insights into consumer attitudes towards specific brands, products and services.
“By assessing consumer sentiment toward a new game before its release as well as reactions following its release, developers can understand the needs of their audiences better and take the proper course to make their product a hit,” said OBJE CEO Paul Watson. “This technology transition could result in the most sophisticated, targeted messaging and marketing campaigns in human history.”
In order to capitalize on the emergence of disruptive sentiment analysis, OBJE is seeking out potential partners and acquisitions that can help the company deliver innovative new tools to the booming mobile gaming market.
With many experts predicting the global gaming industry to balloon past $66 billion next year, OBJE is exploring many promising new technologies with the potential to fuel revenues. Obscene Interactive, OBJE’s gaming division, is working to deliver a wide range of innovative gaming products for the Apple App Store and Google Play platforms alongside companies such as Electronic Arts (NYSE: EA) and Activision Blizzard, Inc. (NASDAQ: ATVI).
About Obscene Interactive
Obscene Interactive, a subsidiary of OBJ Enterprises, Inc. (OBJE), is an emerging global developer of mobile applications for smartphones and tablet computers. OBJE is building a portfolio of popular gaming titles crafted to appeal to a broad audience of consumers all over the world, supporting multiple mobile platforms for maximum marketing value. Obscene Interactive is focused on delivering the best in social gaming solutions to a mass market in order to capitalize on the rapid expansion of the mobile app marketplace.
For investment information and performance data, please visit www.ObsceneInteractive.com/investors.html.
Notice Regarding Forward-Looking Statements
Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995: This news release contains forward-looking information within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, including statements that include the words "believes," "expects," "anticipate" or similar expressions. Such forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause the actual results, performance or achievements of the Company to differ materially from those expressed or implied by such forward-looking statements. In addition, description of anyone's past success, either financial or strategic, is no guarantee of future success. This news release speaks as of the date first set forth above and the Company assumes no responsibility to update the information included herein for events occurring after the date hereof.