LONDON--(EON: Enhanced Online News)--As technology continues to transform the TV viewing experience, YouView, Britain’s fastest-growing TV service, has joined the agenda for next month’s OTTtv World Summit, which will focus on the challenges and opportunities within Cloud TV, original content development and Social TV. This further strengthens the four-day conference and exhibition, which has already attracted support from the biggest C-level names in the OTT ecosystem.
Susie Buckridge, Director of Product at YouView, will assess the role of YouView as a content pioneer on the second day of the event. This will include an analysis of internet channels for today and the future, and an exploration of the importance of second screen as a companion device. This presentation will also highlight how YouView brings OTTtv into the mainstream consumer market.
YouView, which is backed by major ISPs, including BT and TalkTalk, as well as the large terrestrial broadcasters, is set to become even more rounded and even more competitive in the coming months. YouView is now operating in over 400,000 UK homes and demonstrates how an exciting service is a positive step forward for the British TV industry.
Susie Buckridge comments: “It’s a golden era for television as high-quality entertainment products and content come to market, meeting consumer demand for ease of discovery, relevant content and multiple distribution routes – giving them a vibrant TV viewing experience. The continued development of intelligent technology means everyone can access and enjoy more multimedia on more devices than ever; anytime, anywhere.”
The event programme also incorporates case studies, including Daniel Heaf, Chief Digital Officer at BBC Worldwide, who will assess YouView’s advancement of its multiscreen offering as part of his keynote address on day two.
Now in its seventh year, OTTtv World Summit will take place at the Millennium Gloucester Hotel Conference Centre, London, from 19-22 of November. To view the full event programme and register for OTTtv World Summit, please visit www.ottworldsummit.com. Alternatively keep up to date with the event on Twitter @otttv or using #OTTtv.
About OTTtv World Summit
Now in its seventh year, the OTTtv World Summit is the major OTT focused event in the calendar. Continually attracting the biggest CXO names to its speaker line-up, OTTtv World Summit is the place to discuss and shape the future of the multiplatform entertainment industry. The event will take place across four days, incorporating IP Cable World Summit and a Social TV focus day. For further information on the OTTtv World Summit or to register to attend, go to http://ottworldsummit.com/.
About Informa Telecoms & Media
Informa Telecoms and Media (www.informatandm.com) organises 125 global annual events, attended by more than 70,000 executives worldwide. With a focus on quality content, Informa Telecoms and Media deliver a key audience of decision-makers from the mobile, fixed, alternative, wholesale, MVNO, broadband and satellite operator communities. Informa Telecoms and Media is also the leading provider of business intelligence and strategic services to the global telecoms and media markets. Driven by constant first-hand contact with the industry, its 90 analysts and researchers produce a range of intelligence services including news and analytical products, in depth market reports and datasets focussed on technology, strategy and content.
YouView is an on demand TV service with over 70 live free-to-air digital TV and radio channels. It seamlessly combines seven day catch-up on BBC iPlayer, ITV Player, 4oD and Demand 5 with a library of on demand television programmes, films and radio. A range of quality content is available via on demand players from Dave imagined by UKTV, Now TV powered by Sky, milkshake! and STV. YouView has record, pause and rewind TV functionality as well as a simple search feature.
YouView is offered as part of broadband subscription bundles from TalkTalk and BT. It is also available to buy subscription-free from all major retailers and many independent electrical stores including John Lewis, Currys, Argos, Tesco, Amazon, Richer Sounds and Euronics.
For more information visit: www.youview.com, on Twitter @YouView and Facebook at facebook.com/youview.