RICHMOND, Va.--(EON: Enhanced Online News)--Baby Jogger®, creator of innovative strollers such as the City Mini™ and City Select®, announces the acquisition of NJoyBaby S.L., based in Barcelona, Spain, and the subsequent introduction of the Vue™, a revolutionary reversible umbrella stroller.
The Vue is designed to be reversible to allow a child to face either the parent or outward. Studies have shown benefits for young babies who face their parent while strolling. The reversible seat feature is unique in a lightweight umbrella stroller, which offers parents the convenience of going anywhere including city strolling and traveling. Additional features include upscale styling in a variety of colors, spacious storage basket, large multi-position sun canopy, and durable wheels. The Vue is one of the few umbrella strollers that can become a travel system to carry an infant car seat (car seat adapter sold separately). A soft carrycot and footmuff will also be available for separate purchase.
The Vue stroller, designed by NJoy Baby, won the 2013 Harrogate Fair Banta Award and has been nominated for the 2012 Kind und Jugend Innovation Award and the 2013 JPMA Innovation Award.
Pricing & Availability
The Vue reversible umbrella stroller will be available in the U.S. in Spring 2014 for a suggested retail price of $199. Pricing and distribution varies in other countries. This stroller is not intended for running.
About Baby Jogger
Beginning with the invention of the original 3-wheeled jogging stroller in 1984, Baby Jogger has continued to revolutionize every aspect of the stroller category, enabling families to go anywhere, using strollers that fold instantly. Their innovation has been recognized the world over, winning more than 20 design and innovation awards in the past four years alone. Baby Jogger is a global brand sold in more than 70 countries.