DALLAS--(EON: Enhanced Online News)--Highland Capital Management, L.P. (“Highland”), one of the largest and most experienced global alternative credit managers, today announced the appointment of Ondina Purcell as Director of Marketing. Ms. Purcell will be responsible for supporting the sales and distribution efforts and managing all aspects of marketing for the Highland mutual fund arm. Purcell is based at the firm’s New York office and will report to Brad Ross, President of Highland Capital Management Fund Advisors, L.P., in this newly created role.
“Ondina’s appointment underscores our longstanding commitment to our retail line of products”
“Ondina’s appointment underscores our longstanding commitment to our retail line of products,” said Brad Ross. “As one of the first firms to make institutional products available to retail investors, Highland has long been a leader in this category and Ondina’s perspective and insight will help us continue to grow the Highland brand in the retail space.”
Purcell, who began her career in 1990, has held senior positions in sales strategy and marketing having worked for firms such as Advest, Citigroup and Prudential. Purcell comes to Highland from UBS Financial in Weehawken, N.J., where she served as Executive Director for Advisory and Solutions Marketing since 2006.
Purcell regards Highland as being particularly unique in the investment space, stating: “Highland stands out not only because of its impressive track record, but due to its unique culture. I’m excited to use my expertise to serve Highland’s current investors and help grow the business.”
The appointment of a Director of Marketing, a new position for Highland, exemplifies the recent growth the firm has had in the retail sector. In 2012, the firm hired Brad Ross, as well as 25 executives across the country. Purcell’s hire is part of a plan to further expand the firm’s staff into 2014.
A New Jersey native, Purcell earned her B.S. in business at Seton Hall University, and a Securities Industry Institute Certificate at the Wharton School, University of Pennsylvania.
About Highland Capital Management
Highland Capital Management is an SEC-registered investment adviser which, together with its affiliates, has approximately $18 billion of assets under management. Founded in 1993 by Jim Dondero and Mark Okada, Highland is one of the largest and most experienced global alternative credit managers. Highland’s strategies include collateralized loan obligations (CLOs), high yield bonds, distressed credit, public and private equities, structured products and natural resources.
Investors should consider the investment objectives, risks, charges and expenses before investing. This and other information can be found in the Fund's summary and full prospectuses, which may be obtained by calling 1-855-799-4757 or visiting www.highlandfunds.com. Please read the prospectus carefully before you invest.
Securities may be offered through Nexbank Securities, Inc., an affiliate of Highland. NexBank Securities, Inc. is a FINRA member firm.