NEW YORK--(EON: Enhanced Online News)--PR Boutiques International (PRBI) member agencies are optimistic about the future of their business and their careers, according to a recent member survey. PRBI’s 31 boutique agency members serve companies and organizations in 13 countries and five continents.
“After the tough economic climate of the recession, our members are seeing increased business opportunities and a growing recognition of the value that the boutique model brings to the marketplace today”
An overwhelming majority of respondents (95%) have a positive outlook for the future of their businesses, while 90% are optimistic about future job satisfaction.
“After the tough economic climate of the recession, our members are seeing increased business opportunities and a growing recognition of the value that the boutique model brings to the marketplace today,” said Dan Leinweber, PRBI President and President, Leinweber Associates, Boston, Mass.
The continuing priority for members will be to increase revenue by adding new clients. In 2012, member agencies on average had seventeen clients. Their goals for the future include increasing revenue and profitability, expanding their client base, moving to larger offices, gaining more employees and building their brands.
The top three PR successes in 2012 for members were winning awards, growing their business and gaining new clients, and celebrating their firms’ anniversaries.
PRBI’s seventh annual meeting will be held June 19 – 21, 2014 in Portland, Ore.
For more information on becoming a member of PRBI, contact Dan Leinweber at firstname.lastname@example.org.
About PR Boutiques International:
PR Boutiques International™ (PRBI) is an international network of boutique public relations firms. The principals of member firms are experienced practitioners who have held senior positions in large PR agencies and/or corporations but now put service first and work directly with clients. PRBI member firms excel in meeting a huge range of client needs in a large number of industries, including corporate public relations, consumer PR, health care PR, investor relations, crisis management, business-to-business PR, economic development PR, not-for-profit, academia, government, financial, technology, legal, multicultural and international PR and investor relations. Member practitioners have won the highest levels of professional awards, with qualifications ranging from PhDs to former top journalists. They also represent memberships in the most noteworthy international public relations and business associations. For more information, visit http://www.prboutiques.com.