ATLANTA--(BUSINESS WIRE)--IPG, the leading nationwide provider of Implantable Device Benefit Management™ (DBM) solutions, announced today it has appointed Steve Janicak as the executive vice president of sales & marketing.
“I am thrilled to join IPG at a time when the company is poised for significant growth and expansion”
“Steve has extensive experience in revenue, profit and market share growth through sales, marketing and brand development." said Jay Ethridge, CEO of IPG. "His impressive sales management background along with his deep knowledge of the healthcare industry will enable IPG to accelerate and expand our sales efforts moving forward.”
As a true benefit manager, IPG’s end-to-end DBM solutions serve as a strategic capability for health plans to manage cost and risk in a unique way that drives collaboration between the plan, their healthcare providers, manufacturers and physicians to drive lower costs and high quality care for consumers. Its software-as-a-service (SaaS) platform, IPG PathFinder 360™, the cost and quality spotlight for implantable procedures delivers never before seen transparency to impact the entire health care transaction process and all sites of care.
“I am thrilled to join IPG at a time when the company is poised for significant growth and expansion,” said Janicak. “IPG’s proven implant management platform and software solutions are unique to the industry. I look forward to working with this innovative organization.”
Prior to IPG, Janicak served as executive vice president of sales, marketing and product development for MedSolutions. He brings more than 20 years of sales and marketing management experience to the organization. He holds a Bachelor of Science in Marketing from Wayne State University.
As the Device Benefit Management (DBM) leader, IPG provides transparent end-to-end implant management and predictive analytical solutions, establishing the industry standard around cost, quality and safety to drive accessibility and affordability of care. The company has pioneered a unique DBM model which streamlines the management and delivery of implantable devices by working directly with health plans, clinical providers, facilities and medical device manufacturers. IPG delivers implant intelligence surrounding the overall cost and quality of healthcare being delivered, adding transparency and predictability of spend in tandem with the implementation of quality and safety metrics necessary to drive and reward best practices. Through collaborative partnerships that drive physician alignment, and employer and patient satisfaction, this approach ensures that patients receive increased access to affordable and innovative life-saving and life-enhancing device-intensive medical therapies. For more information about IPG, call us at 1-866-753-0046, or visit us on the web at www.ipg.com.