BEIJING--(BUSINESS WIRE)--White Paper on 2013 Global Mobile Game Industry (hereinafter referred to as the White Paper) was launched on July 25 at the World Mobile Game Conference (WMGC) and gained extensive attention from the mobile Internet and digital entertainment industries. Therefore, Howell International Trade Fair Ltd., the organizer of the conference, now offers free download of the White Paper.
“Attracting the Talents: Channels Creating an Innovative Environment”
Click for registration and download: http://btocen.chinajoy.net/Subscription.aspx
The White Paper was produced by Howell International Trade Fair Ltd., and included data provided by PTBus, Umeng, CocoaChina, Digi-Capital, This is game.com and WIP. It illustrates the development and future trends of the global mobile game industry under the new circumstances of globalization, and discusses industry opportunities and challenges. As a guide to the whole industry chain, it shares data with the developers, distributors, platform providers and investors, committed to accelerating the growth of the mobile game industry.
According to the White Paper, the size of China’s mobile game market soared 109 percent annually in 2012, ranking the third place in the world. East Asia is emerging as a new major consumer market in the world, thanks to the surge in terminal devices and distributors in the area. Currently, the Chinese market is dominated by active Android devices with a 66 percent share, while active iOS devices account for only 34 percent. Meanwhile, in terms of Android apps download, third-party app stores outperformed Google Play by far with a 72.6 percent market share.
The White Paper also shows an increasing dependence on mobile apps among users in 2012. The average time spent by users on mobile games increased 40 percent daily, and the frequency grew 41 percent.
The report indicates China’s game industry will see a boom in 2013. China’s distribution channels and platforms can be divided into three categories, namely the mobile phone operators and terminal platforms with a huge number of cell-phone users (such as Xiaomi and China Mobile Game Service Center), mobile terminal product providers (such as 91, UC and 360) and popular Internet platforms (such as Tencent, Baidu and Downjoy).
Introduction to WMGC
WMGC 2013 was held at Kerry Hotel Pudong, Shanghai on July 25-26, 2013. The conference with the theme of “The Rise of the Mobile Games” presented sessions including “Global Mobile Games at the Same Starting Line”, “Ready for Development: Products Directing Market Trend”, “Attracting the Talents: Channels Creating an Innovative Environment”, “Cooperation and Mutual Benefits: Developing Healthy Industry Eco-system”. Meanwhile, WMGC 2013 organized the exhibition, the award ceremony, the publication of the White Paper, and a social networking party, aiming to build a world-class mobile game event.
For more details, please visit:
WMGC Website: http://en.wmgc.cn/