RESTON, Va.--(BUSINESS WIRE)--Resonate, the only marketing intelligence company that delivers media and analytics based on “why” consumers make decisions, has been named for the second straight year to Inc. Magazine’s 500|5000 list, an exclusive ranking of the nation's fastest-growing private companies.
“Resonate’s rapid growth is driven by our expanding media business and the rollout of our analytics and insights platform. We continue to experience strong demand for our products that help brands understand and target media based on consumer values, beliefs, product preferences, demographics and behaviors.”
Resonate is ranked #1302 on the list based on its 312% revenue growth over the last three years. The company also was ranked 79th on the list of top 100 private companies in Virginia, and is the 95th fastest growing private company in the Washington, D.C. metro area.
“Our inclusion on the Inc. 500|5000 list for the second straight year is a great achievement for the company,” said Bryan Gernert, Resonate CEO. “Resonate’s rapid growth is driven by our expanding media business and the rollout of our analytics and insights platform. We continue to experience strong demand for our products that help brands understand and target media based on consumer values, beliefs, product preferences, demographics and behaviors.”
Resonate’s unique approach goes beyond traditional targeting criteria such as demographics and interests to let marketers understand “why” audiences take action. The company makes it simple for marketers to put this knowledge to work to create positive results for marketing initiatives and political campaigns. Advocacy groups, major corporations and political campaigns use Resonate’s values-based data to target campaigns based on viewers’ values such as patriotism, environmentalism, taste for luxury, or interest in innovation.
Resonate lets advertisers and marketers better understand and reach audiences by revealing the motivation behind purchase decisions or support for a cause or candidate. Resonate allows marketers to build rich consumer profiles to power marketing and online advertising campaigns and gain actionable consumer insights before, during and after execution. Resonate powers the campaign performance of leading brand and political advertisers. The company is headquartered in Reston, VA, with offices in Chicago, Los Angeles, New York City, and Washington, D.C.