NASHUA, N.H.--(BUSINESS WIRE)--Minerco Resources, Inc. (OTCQB: MINE) (the “Company”), a progressive developer, producer and provider of worldwide commodities solutions, announced today that the company’s subsidiary, Level 5 Beverage Company, Inc. (“Level 5”), has completed the initial commercial production run of both RISE and Coffee Boost.
“We are happy to report that the first mass production of the products went off without a hitch, they are working their way through quality control and will be heading for market in California shortly.”
RISE, the company’s flagship product, and Coffee Boost, the company’s initial 2nd generation product, have been produced in commercial quantities, passed quality control standards and will be delivered directly to Avanzar Sales and Distribution (“Avanzar”). RISE – The Coffee Drinkers’ Choice – is a functional, 100% natural energy supplement made from real Sumatra coffee beans. Coffee Boost can be taken “straight up” or added to coffee for an all-natural, healthy alternative to synthetic flavored creamers and powders. Both products target health conscience consumers focused on great taste, targeted functionality, low calories, and all-natural ingredients.
As previously released, Power Brands Consulting, LLC (“Power Brands”) helped Level 5 formulate RISE and Coffee Boost, helped design the label and brand and is actively managing the branding, production, marketing, sales and distribution for Level 5’s new healthy and functional product lineup.
Darin Ezra, the CEO of Power Brands, stated, “We are happy to report that the first mass production of the products went off without a hitch, they are working their way through quality control and will be heading for market in California shortly.”
John Powers, the CEO of the company said, "We are thrilled to have completed commercial production of RISE and Coffee Boost. Our world class distributor, Avanzar, is already under contract and will have product available for distribution and sales in an expedited time frame. We believe our target consumers will agree that our product is unique and exceptional in taste, design and functionality. I will reiterate how excited and fortunate we are to have such veteran and dynamic partners in Power Brands and Avanzar. With their guidance, we were able to shave significant costs and months off of our product launch. As always, we will keep our shareholders and consumers informed as Level 5 products become available in stores.”
Safe Harbor Statement
This release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Act of 1934 that are based upon current expectations or beliefs, as well as a number of assumptions about future events. Although we believe that the expectations and assumptions upon which they are based are reasonable, we can give no assurance that such expectations and assumptions will prove to have been correct. Some of these uncertainties include, without limitation, the company's ability to perform under existing contracts or to procure future contracts. The reader is cautioned not to put undue reliance on these forward-looking statements, as these statements are subject to numerous factors and uncertainties, including without limitation, successful implementation of our business strategy and competition, any of which may cause actual results to differ materially from those described in the statements. We undertake no obligation and do not intend to update, revise or otherwise publicly release any revisions to these forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of any unanticipated events. Although we believe that our expectations are based on reasonable assumptions, we can give no assurance that our expectations will materialize. Many factors could cause actual results to differ materially from our forward-looking statements.