NEW YORK--(BUSINESS WIRE)--2013 NBA champion and Miami HEAT guard Dwyane Wade today announced a partnership with Driven Apps of New York to launch the basketball pro’s official training app, offering customized training programs and video tutorials to help athletes and fans improve their skills, strength and speed on and off the court. Powered by Driven Apps, Dwyane Wade Driven is designed to give athletes and fans everywhere access to the drills and moves that the NBA champion built his career on. Combined with elite fitness programming and features that allow users to track and share their progress, Dwyane Wade Driven is the ultimate basketball training tool.
“The Dwyane Wade Driven App features a progressive training program designed to push users’ fitness to new levels. Once they’ve mastered one phase, they can download additional bundles to continue improving and achieve peak performance.”
On his first app, Wade says, “There’s nothing else out there like this. I’m excited for my fans and aspiring athletes to have access to the drills and moves that make me stand out on the court.” Wade continues, “Most importantly, my Driven App provides a great workout program that guides you step by step through the exercises that will change your game so you can train, compete and live like a champion.”
“As users advance, daily drills and workouts continue to push them to new heights. Focused drills give users the kind of intensive skills training that help world-class athletes compete at the highest levels,” says Don Saladino, Founder and President of Driven Apps. “The Dwyane Wade Driven App features a progressive training program designed to push users’ fitness to new levels. Once they’ve mastered one phase, they can download additional bundles to continue improving and achieve peak performance.”
Dwyane Wade Driven is now available in the App Store for $3.99. Users who download the app will receive the “All Rookie Bundle” as part of their purchase which features ball handling and shooting drills, bonus content and Phase 1 of the fitness routine. Users can customize their experience with additional bundles for purchase including the “All Star Bundle” and coming soon, the “Finals MVP Bundle,” which offer new drills, bonus material and Phase 2 and 3 of the fitness routine. Download Dwyane Wade Driven from the App Store here: http://bit.ly/XXuRxw
About Driven Apps
Driven Apps is a New York-based app publisher that designs and develops best-in-class sports training aids, giving users exclusive access to the drills and routines that world class professional athletes have built careers on. Driven Apps is dedicated to elite skills, professional training and the science of fitness. Driven works closely with world class athletes and professional trainers to create training programs for athletes of all levels that focus on training and fitness, and help users play harder, compete better, and improve faster. For more, visit http://www.drivenplatform.com/.
About Dwyane Wade
Dwyane Wade is a three-time NBA Champion (2006, 2012, 2013) and nine-time All-Star selection with the Miami HEAT. In 2006, three years after first joining the HEAT as the No. 5 overall Draft pick, he led the team to Miami’s first-ever NBA Championship and was named MVP of the Finals, and six years later, he co-captained the team to its second title.
In 2004, he created the Wade’s World Foundation, which provides support to various educational, health and family service programs, in particular those that benefit underserved communities in Miami and his hometown of Chicago.
As one of the most highly sought-after celebrity endorsers, he has partnerships with Li-Ning, Gatorade, Pepperidge Farm, Stance, Hublot, Mission Athlete Care, and The Collection. He has held court on array of prestigious “Best Of” lists, including Sports Illustrated’s Sportsman of the Year in 2006, Esquire’s “Best Dressed Men in the World list” (2006, 2007), Sports Illustrated’s “Number One Best Dressed Player in the NBA” list (2011), and People Magazine’s 50 Most Beautiful People (2005).
In March 2011, he became the first NBA player to be awarded sole custody of his children. In September 2012, he became a New York Times Best-Selling author, with the release of his first book, A FATHER FIRST: How My Life Became Bigger than Basketball.