NEW YORK--(EON: Enhanced Online News)--CRM magazine, the industry’s leading publication, announced the winners of its 2010 CRM Market Awards here today, in conjunction with the magazine’s CRM Evolution 2010 conference.
“They’re traits shared by every recipient of the 2010 CRM Market Awards, and we congratulate them not only for their achievements over the past year but in particular for their obvious dedication to the success of their customers.”
With its ninth annual CRM Market Awards, CRM magazine honors the vendors, consultants, and end-user companies that focus on customer relationships and the customer experience through the sophisticated integration of people, processes, and technologies. In each of 10 categories, the magazine named one Market Winner, denoting the highest score compared to its peers. Each category also produced four Market Leader awards and “One to Watch.”
“In a period marked by economic and sustainability concerns, innovation and agility are the factors that separate the leaders from the laggards,” said David Myron, editorial director of the magazine. “They’re traits shared by every recipient of the 2010 CRM Market Awards, and we congratulate them not only for their achievements over the past year but in particular for their obvious dedication to the success of their customers.”
Recipients were determined through an extensive three-month process and a proprietary rating formula that involves industry analysts, financial and corporate information, product and functionality assessments, and scores reflecting customer satisfaction.
Eight members of the CRM community were named by the magazine as 2010 Influential Leaders:
In addition, the magazine inducted a new member into the CRM Hall of Fame — Paul Greenberg, president and founder of consultancy The 56 Group LLC; author of industry bible CRM at the Speed of Light (the fourth edition of which came out in December 2009); and prolific industry consultant, blogger, and columnist.
The magazine also named eight Rising Stars this year — a record number: wunderkind analyst firm Altimeter Group; small-business CRM specialist BatchBlue Software; email marketing provider (and CoTweet acquirer) ExactTarget; location-based social gaming site Foursquare; content conductor Open Text; listening platform Radian6; and a pair of companies providing human resources software, SuccessFactors and Workday, that may help expand the parameters of CRM itself.
Lastly, the magazine named four customer implementations as winners of its CRM Elite Award:
The 2010 CRM Market Awards are being presented at the CRM Evolution 2010 conference at the Marriott Marquis in New York (http://www.destinationCRM.com/evolution). An expanded version of the results has been published in the August 2010 issue of CRM magazine—available in print and (as of August 6, 2010) in digital NXTBook format (http://www.nxtbook.com/nxtbooks/crmmedia/crm0810/index.php) and online at http://www.destinationCRM.com.
About CRM magazine
CRM magazine is the leading publication of the customer relationship management industry, covering sales, marketing, customer service, and strategy. The magazine also administers and hosts the annual CRM Evolution conference. Each of these properties is designed to serve customer-centric business initiatives, and leaders who recognize CRM as a key strategy for creating enhanced customer value in any industry. For more information about the magazine, its editorial calendar, or CRM in general, please visit us on the Web at http://www.destinationCRM.com, or on Twitter at @CRM (http://twitter.com/CRM) and @destinationCRM (http://twitter.com/destinationCRM). The destinationCRM Web site (which is updated daily) and the monthly magazine are properties of CRM Media, a division of Information Today, Inc.