newScale 9 Takes Self-Service IT and Lifecycle Management to a New Level

Enterprise IT Can Track and Manage all Services in Cloud, Virtual or Physical Environments with newScale LifecycleCenter

SAN MATEO, Calif.--()--newScale® Inc., pioneers of the self-service IT storefront for the enterprise, announced the next major release of its market-leading newScale FrontOffice Suite. This new software release, newScale 9, delivers innovative new capabilities for running IT as a business and managing IT services from cradle to grave. With newScale 9, IT organizations can take the concept of an actionable Service Catalog to a new level – with self-service ordering and lifecycle management for both desktop and data center services, across cloud, virtual and physical compute environments.

“An IT Service Catalog is a powerful tool, and with cloud computing it has become essential.”

“newScale 9 is a milestone for the IT management industry, giving corporate IT a new level of visibility and control over all IT services in the enterprise,” said Scott Hammond, president and CEO of newScale, Inc. "While business users have been ordering IT services for the workplace online for many years, the growing use of cloud computing and virtualization has made self-service an even more important factor for data center infrastructure. With newScale, IT management can empower its users with self-service while delivering more cloud-like agility and cost effectiveness.”

newScale is the leader in the IT Service Catalog market, and the pioneer in enabling the new self-service IT storefront for the enterprise. Unlike most IT management solutions that are focused on back-office systems and technical management, newScale delivers a suite of solutions for managing the “front office” for IT services. With newScale 9, IT can improve user satisfaction, deliver faster services, and reduce IT spend – by defining standard offerings, enabling self-service, automating request fulfillment, managing the end-to-end service lifecycle, and tracking IT costs.

“The Service Catalog provides visibility into what IT does for the business – what services are being offered, what costs are associated with a given service level, and the ability to provision that service or retire it as needed,” says Andi Mann, vice president of research at Enterprise Management Associates. “An IT Service Catalog is a powerful tool, and with cloud computing it has become essential.”

newScale 9 – The Next Generation

With new feature enhancements and new product additions, the newScale 9 release makes it even faster and easier to build, deploy, use and maintain an IT Service Catalog for the enterprise.

Key new products and features with newScale 9 include:

  • newScale LifecycleCenter™: This exciting new solution provides IT with the ability to more effectively manage the entire lifecycle of any requested service – starting with the definition of standard service options, to the ordering and delivery of associated service items (virtual machines, cloud images, servers, desktops, PDAs, etc.), the tracking of subscriptions and chargebacks, and ultimately the recovery of service items at the end of their lifecycle.
  • newScale Service Wizard Library™: This new library provides a pre-built “wizard” template for ordering services, to improve the self-service experience while encouraging adoption of IT standards to drive down costs. IT staff can quickly and easily design interactive forms with a guided decision tree – steering users to the right service package (e.g. virtual server hosting, road warrior laptop) that best matches their needs.
  • Updated newScale Service Catalog Marketing Library™: With newScale 9, this library of pre-built templates has been updated to include more images, more colors, more templates, more themes, and more sample stylesheets to personalize the interface look-and-feel. With this content library, enterprise IT can project a modern 2010 image, improve the “marketing” of its IT services, and add spark to the Service Catalog.
  • Simplified Service Process Design for newScale RequestCenter®: New features make it even simpler to configure, modify, and maintain complex service request workflows – with no technical knowledge required. With enhanced graphical workflow, service teams can quickly and easily design the end-to-end process flow for self-service ordering, approval controls, and automated fulfillment using an intuitive drag-and-drop interface.
  • Enhanced Dynamic Pricing and Improved IT Cost Transparency: newScale LifecycleCenter provides the ability to model IT costs for each service item in the catalog, including data from external financial systems as necessary. A new feature in newScale RequestCenter makes it easier to calculate complex cost models for service options and present dynamic pricing during the self-service ordering process.
  • Easier Web Services Integration with Third Party Systems: Integrations to data center provisioning applications, virtualization products, ITSM tools, and other back-office systems are now even easier. A new graphical integration builder, updated adapters, and Web Services enhancements allow non-developers to quickly configure “click-through” integrations with third party systems and automate service delivery tasks.

The newScale LifecycleCenter application is the latest addition to the newScale FrontOffice Suite of products that includes newScale PortfolioCenterTM for defining and optimizing the portfolio of IT offerings, newScale RequestCenter for enabling self-service request management, and newScale DemandCenterTM for managing IT consumption and billing.

Managing the lifecycle for IT services is a perennial challenge – whether for desktop or data center services, across cloud, virtual or physical environments. Most IT organizations have little visibility into what services are still being used or for what purpose. While there are many systems for tracking the assets and configuration data for IT resources, those tools lack the context of the associated service. For infrastructure services, this context may include who “owns” the workload running in the data center, in what business unit, at what location, and for what business purpose.

newScale 9 ensures that this business-relevant information – along with the security, disaster recovery, system maintenance, and other technical requirements – is captured during each self-service request. And with newScale LifecycleCenter, IT operations now have a system of record for services and workloads so they can manage updates, avoid mistakes that may disrupt availability, create invoices for the business owner, and reclaim unused resources to free up data center capacity.

newScale 9 is generally available this month. For more information, visit

About newScale, Inc.

newScale, Inc. is the leading provider of IT Service Catalog software. With more than two million users worldwide, newScale helps IT organizations and service providers offer a self-service storefront for both workplace and data center services – across physical, virtual and cloud environments. newScale customers – including 20 percent of the Fortune 50 – benefit from greater IT agility, increased user satisfaction, and tens of millions of dollars in savings. For more information, visit

Editor's Note: All newScale brand and product names are trademarks or registered trademarks of newScale Inc. in the U.S. and other countries. All other products or company names mentioned are used for identification purposes only, and may be trademarks of their respective owners.


Sheeran/Jager Communication
Lisa Sheeran, +1-510-724-2267


Release Summary

newScale, Inc. launches a major new version of its newScale FrontOffice Suite. newScale 9 makes it easier for companies to run IT as a business and manage the full lifecycle of IT services.

newScale, Inc.