MT. LAUREL, N.J.--(EON: Enhanced Online News)--GrayHair Software today announced the hiring of Scott Kushner as Chief Operating Officer, with areas of responsibilities including Application Development, Business Development, Product Management & Marketing, and Client Services.
“I’m excited about Tom’s vision to position GrayHair in new markets and verticals, and to marry our direct mail history with new data management products and analytic services that will continue to transform clients’ lines of business.”
In making the announcement, CEO Tom McCaully said, “I first met Scott over two years ago and envisioned a leadership role for him here because of his history of achievement in financial and operational management, tech innovation and product marketing. He’s the right person for our growth strategy as we aggressively merge our digital and terrestrial direct response solutions.”
In the last six years, Kushner has been Chief Innovation and Information Officer for Voice Systems Engineering. Twice, his leadership has earned companies’ spots on the Philadelphia Top 100 & INC 5000. The majority of his career has focused on financial management, project management, product management, and developing services and innovation strategies for emerging mid-market companies. His substantial experience in Agile software and Lean product development will be a tremendous asset to GrayHair’s clients.
“GrayHair is a well-established customer brand with a history of product innovation, and we have a strong foundation for growth,” said Mr. Kushner. “I’m excited about Tom’s vision to position GrayHair in new markets and verticals, and to marry our direct mail history with new data management products and analytic services that will continue to transform clients’ lines of business.”
More information on Scott Kushner’s expertise can be viewed at https://www.linkedin.com/in/scottkushner/. One of Kushner’s priorities will be the launch of new products and website at NPF (National Postal Forum), one of the largest events in the direct mail industry.
CEO Tom McCaully has expanded the company management team in 2017 with the addition of Kushner and key promotions announced in January, with the end goal to drive new ideas and innovations that help clients grow their businesses and reduce their costs. The 2017 promotions include:
- Josh McCaully, Vice President of Business Development
- Michael Santucci, Vice President of Information Technology
- Paul Donohue, Vice President of Finance
- Linda Green, Senior Director of Risk Management & Planning
Over the past 12 months, GrayHair has expanded its workforce by 20% and broadened its expertise in digital and traditional applications.
GrayHair is an industry leader in providing business mail solutions that improve response and return on investment for a wide range of marketers. We focus on investment services, banking, insurance, retail, credit card services, non-profit, telecommunications and government agencies. Our experience in data management and location marketing services enables us to provide the right strategies and solutions in essential areas such as omni-channel marketing support, cost management, compliance and postal delivery. To learn more, visit us at grayhairsoftware.com.