SCOTTSDALE, Ariz.--(EON: Enhanced Online News)--In true Chinese New Year tradition, P.F. Chang’s is spreading good luck and fortune across the U.S. by giving away more than one million prize-filled red envelopes now through February 2. Inside each red envelope, restaurant guests will find a special Chinese New Year offer. P.F. Chang’s will also give away thousands of dollars in free gift cards and a trip for two to Chinatown in Chicago, New York or San Francisco through its Choose Your Chinatown Sweepstakes. No coupon code or purchase is necessary to register for a chance to win at ChineseNewYear.com now through February 4.
“Chinese traditions are at the very heart of the P.F. Chang’s experience”
Chinese New Year is a time to reconnect with family while wishing loved ones good luck in the New Year. The giving of red envelopes with money inside is a 100-year old Chinese tradition. But it’s not the money that matters; it’s the red envelope, which symbolizes energy, happiness and good fortune for the New Year.
“Chinese traditions are at the very heart of the P.F. Chang’s experience,” said Dwayne Chambers, chief marketing officer for the company. “The giving of red envelopes at P.F. Chang’s symbolizes our sincere wish for all of our guests to have a prosperous, happy and lucky new year. It is fitting too that 2017 is the year of the Rooster – when hard work, talent and courage will carry the day. These are values we hold dear.”
P.F. Chang’s red envelope offers may be redeemed January 16 through February 2 from Monday through Thursday at participating restaurants (excluding airport, Hawaii and Puerto Rico locations). Guests who register for a chance to win the Choose your Chinatown Sweepstakes at ChineseNewYear.com will also receive an exclusive email offer, plus have the opportunity to spin P.F. Chang’s Year of the Rooster wheel for a chance to win a free P.F. Chang’s e-gift card. Guests may log in to ChineseNewYear.com daily or refer up to 3 friends to register for the Choose your Chinatown Sweepstakes to receive additional sweepstakes entries. The winner of P.F. Chang’s Choose your Chinatown Sweepstakes will receive free airfare for two to Chicago, New York, or San Francisco, spending money, two nights of hotel accommodations, and a $100 P.F. Chang's gift card.
Founded in 1993 by Philip Chiang and Paul Fleming, P.F. Chang’s is the first multi-unit restaurant concept in the U.S. to honor and celebrate the 2,000-year-old tradition of wok cooking as the center of the guest experience. Since inception, P.F. Chang’s chefs have been hand-rolling dim sum, hand chopping and slicing all vegetables and meats, scratch cooking every sauce and wok-cooking each dish, every day in every restaurant. P.F. Chang’s new Farm to WokTM menu highlights its wholesome, scratch-cooking approach and introduces new dishes and drinks for lunch, happy hour and dinner. Today, P.F. Chang’s has 215 U.S. restaurants, including three airport locations, plus 66 international locations in 19 countries across the globe. For more P.F. Chang’s news, promotions and store openings, or to make reservations, visit pfchangs.com and follow us on Facebook, Twitter @PFChangs and Instagram.