Vista Eyewear Announces Strategic Partnership with PogoTec

Award-Winning Designer of Handcrafted Italian Frames to Release New Line of PogoTrack Eyewear for PogoCam Wearable Camera

LAS VEGAS--()--Vista Eyewear today announced a strategic partnership with Roanoke-based PogoTec to design and manufacture eyewear featuring the PogoTrack™ wearable technology platform.

“At Vista, we create frames that tap into a deep cultural and artistic heritage. We’re bringing this distinctive style to PogoTec to offer an innovative product with a dedicated focus on comfort and style for the wearer.”

Eyewear with PogoTrack is designed to serve as a universal platform for a wide range of future electronic wearable devices. Unveiled for the first time at the 2017 Consumer Electronics Show, the first such device is PogoCam™, the world’s smallest wearable camera that attaches to fashionable eyewear. Future wearables for the platform may include an alertness monitor to prevent drivers from falling asleep and a UV meter to prevent sunburn by alerting users when exposed to damaging rays.

“Partnering with PogoTec to incorporate PogoTrack capability into modern Italian handmade frames creates a unique combination of beauty, design and technology,” said Massimo Pinazza, Vista Eyewear. “At Vista, we create frames that tap into a deep cultural and artistic heritage. We’re bringing this distinctive style to PogoTec to offer an innovative product with a dedicated focus on comfort and style for the wearer.”

The Vista collection for PogoCam incorporates the patent-pending PogoTrack using a combination of both metals and Italian acetate materials. Vista has built a strong reputation in global markets by bringing new materials to frame design, including magnesium, wood, aluminum, titanium, acetate and rubber, as well as steel combined with rubber injections and carbon fiber.

“We are privileged to have Vista Eyewear on board for the European introduction of PogoCam with PogoTrack,” said Ron Blum, Founder, President and CEO of PogoTec. “PogoCam’s ability to match the consumer’s personal sense of style makes it a unique offering in the wearable technology market. Vista designs play to this strength through a proven track record of Italian craftsmanship, quality, comfort and timeless appeal.”

About PogoCam

PogoCam was designed for the mass market and is easy to use. It comes equipped with a five megapixel sensor providing quality photos or video comparable to a smartphone. PogoCam is capable of capturing in excess of what a typical user would take per day. PogoCam can capture and store 100 still photographs or up to two minutes of 720p HD video at 30 frames/second with full audio (12 10-second clips) before having to be downloaded and charged. The camera is activated by simply pressing a single button. PogoCam’s camera function is focus free with auto-white balance making it easy for the user to capture high quality images and video. The images and video can be downloaded using a Smart Case with Bluetooth to a smartphone. The camera is resistant to water and perspiration and recharges in approximately 30 minutes. PogoCam is designed to attach magnetically to frames having PogoTrack technology. While attached, PogoCam can be moved along the length of the track – allowing the user to bring it forward only when in use. The camera can be attached and removed easily with one hand without removing the frames, allowing it to be stored in a pocket or purse when not recording images.

About PogoTec

PogoTec, Inc is a privately owned company incorporated in Delaware. Its core initiative is to enable electronic wearable devices with a special focus on eyewear. PogoTec’s product offerings consist of; PogoTrack: a proprietary attachment means for attaching electronic wearable devices to eyewear while maintaining the fashion look of eyewear and PogoCam: the world’s smallest look and shoot camera attachable to eyewear. PogoTec’s management team and Board of Directors have extensive experience in creating and commercializing innovation. PogoTec has been extremely diligent in protecting its intellectual property and has numerous patent applications filed around the world. For more information about PogoTec, please visit www.PogoTec.com.

About Vista Eyewear

Vista Eyewear Srl, a company located in the northeast region of Italy in the eyeglasses district near Venice, has been designing and producing frames entirely in Italy for more than 30 years. Each year, Claudio Dallo Longa, the company's creative director and designer with over 30 years of experience in the eyewear industry creates new frame designs and innovations. In 2015, he earned the coveted Silmo d'Oro award in Paris for advancing technology in eyewear. Vista is one of the most innovative eyewear companies in Europe.

Contacts

Makovsky for PogoTec
Michael Goodwin, 212-508-9639
mgoodwin@makovsky.com

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Release Summary

January 4, 2017 – Vista Eyewear today announced a strategic partnership with Roanoke-based PogoTec to design and manufacture eyewear featuring the PogoTrack™ wearable technology platform.

Vista Eyewear