“As with everything, the credit union industry has changed over the past 60 years and at Sharonview, we are embracing that change with a new brand that speaks to our members’ needs”
The new vibrant rebranding emphasizes Sharonview’s commitment to growth and its members. As its services reflect a modernized approach, Sharonview is excited to share the branding update with local members.
“As with everything, the credit union industry has changed over the past 60 years and at Sharonview, we are embracing that change with a new brand that speaks to our members’ needs,” said President/CEO Bill Partin. “Sharonview has formed tight-knit relationships with its members. Our new brand visually represents how our team works closely with members to ensure a personal banking experience that focuses on value, accessibility and satisfaction. It’s also very personal and special to our family, as it was designed by one of our own employees, Jay Grant.”
Grant, a Sharonview marketing team member and former mailroom employee, says he created Sharonview’s new logo with the inspiration of Sharonview employees and members coming together as a team. His innovative and contemporary design will be featured at all Sharonview branches, integrated into member materials and marketing items, as well as the company website with upgraded design and user-friendly features. “I wanted the logo to be something someone could look at and immediately understand Sharonview,” Grant added.
“I never thought I would be ‘The Logo Guy,’’’ stated Grant, 33, a father of one who has always loved graphic design and video production. “I’m excited to see my work on everything – on our buildings, our credit cards and our stationary. That’s a great legacy for me to share with my family.”
Sharonview Federal Credit Union has been headquartered in South Carolina since 2005 with 15 branches located throughout North Carolina, South Carolina and New Jersey. For more information, visit www.sharonview.org.
About Sharonview Federal Credit Union
Sharonview Federal Credit Union is a credit union headquartered in Fort Mill, South Carolina, and has been serving its members since 1955. Today, Sharonview serves over 69,000 members nationwide, has assets totaling more than $1 billion and operates 15 branches in North Carolina, South Carolina and New Jersey. It is also ranked as one of the top 200 credit unions in the country, proving its dedication to providing its members with a full array of value-added financial services, all of which are backed by the United States government and federally insured by the National Credit Union Administration. Sharonview currently stands above the crowd in delivering the personal touch, providing loans with fewer restrictions, flexible terms and lower rates. For over 60 years, Sharonview has promised exceptional value and delivered financial services members can trust, with us it’s personal. More information on Sharonview Federal Credit Union is available online at www.sharonview.org.